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Peer Comparison Spreadsheet Updated with Significance Check
Peer Comparison Spreadsheet Updated with Significance CheckTweetThis is just a quick post to let you know that the Peer Comparison Spreadsheet has been updated and now includes a statistical...
View ArticleWordStream Guest Post – AdWords Campaign Experiments Adds Ads: Why I’m...
WordStream Guest Post – AdWords Campaign Experiments Adds Ads: Why I’m DisappointedHave a look at my latest guest post over at the WordStream Blog. I explain why I’m disappointed with the new AdWords...
View ArticleCertified Knowledge Guest Post – Visualizing your Ad Testing
Certified Knowledge Guest Post – Visualizing your Ad TestingTweetThis is my debut guest post on the Certified Knowledge blog. I give detailed instructions for visualizing your PPC ad testing using...
View ArticleBoost CTR Ad Text Optimization Q & A
Boost CTR Ad Text Optimization Q & ALast month I was fortunate enough to be interviewed by Boost CTR. Oddly enough, all their questions were about ad text optimization. The main takeaway is we...
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